Home Sellers Forum

We've asked our successful FSBO home sellers for tips and advice in the home sale process to help you with your home sale experience.

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Creative Marketing Strategies Expand / Collapse
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Posted 7/8/2008 5:13:35 PM Post #2015
 

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MLS is the most important vehicle in your marketing. With the power of Realtor.com It delivers your house to millions of prospects all over the country.

Buyers agents will search MLS, that's what they do.
Buyers themself search Realtor.com.

By posting on MLS you deliver your listing to both. Make lots of GOOD pictures or hire someone to shoot them, publish your floorplan if you have one. Tell the story. Establish your web presence.

If that does not bring enough traffic - your house is overpriced.

Posted 7/15/2008 10:47:59 PM Post #2025
 

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I am with you I don't think having a real estate has anything to do with it. You can advertise all you want the way the market is there is to many houses for sale and not enough people that can qualify for a mortgage. I have dealt with lot's of real estate and all of them are having the same problems getting people that actually can get a mortgage.
Posted 7/15/2008 10:48:38 PM Post #2026
 

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I am with you I don't think having a real estate has anything to do with it. You can advertise all you want the way the market is there is to many houses for sale and not enough people that can qualify for a mortgage. I have dealt with lot's of real estate and all of them are having the same problems getting people that actually can get a mortgage.
Posted 11/16/2008 5:50:52 PM Post #2191
 

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Hi Linda,
Cant help you with any ideas, I'm out looking for ideas myself. You say you are posted on a dozen free listing webs. Would you mind telling me some of those websites? I am currently only listed on owners.com and craigslist.
Thanks,
Alex
Posted 12/1/2008 12:56:31 AM Post #2201
 

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Hello Friend,
I paid $499 for my house to be on the MLS. Of course I got listings on our local MLS, Realtor.com and a bunch of others that I don't care about. I also get to download all the paperwork needed to close the sale. So far I 've had no interest from this method of advertising. I think the market is so saturated, that it's going to be a long time before I sell.


Posted 12/9/2008 3:33:23 PM Post #2217
 

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Hi, unfortunately you are not saving any money. You are actually losing money, since your home is on the market and you are losing equity/money everyday. In most areas properties are depreciating by 2% per month. The only way a realtor is going to bring you a buyer is if they have a buyer's brokers agreement with their buyer, and the buyer see's your home when passing by.

Posted 12/15/2008 8:52:46 PM Post #2221
 

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Linda - as a real estate investor, I have sold many, many homes and I have learned a thing or two. First, unless your house is priced correctly, it will not sell, especially in this market. In fact, because there are so many homes on the market, you will almost have to price it below market value.

Second, your primary goal is to get buyers through your doors and the MLS is really the best way to do this. If you list on the MLS, do not offer a commission less than 3%, you will just be shooting yourself in the foot. There is too much inventory on the market to offer anything less.

If you don't want to use the MLS, don't be afraid to spend a little money on companies like Owners.com. I have used them all and here's my recommendation. You have already signed up with Owners.com which is a good first step. They will get you a lot of good internet exposure. You might also try Fizber.com. They say they advertise your listing on 80 other sites. Most of the sites they reference are worthless, but hey, you never know.

Also, go check out FSBOheaven.com. This is a site that I have just recently discovered. These guys are really crappy at marketing their own site, but they have some really good marketing tools. You can't actually list your home on their site for others to search, but they will advertise your home on other real estate search engines, but that's not their strength. Their strength lies in their other "non-internet" marketing tools and their coaching.

Good luck.

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