Disclaimer: FSBO web sites are really great and serve the needs of lots of sellers, so please do not think I am knocking FSBO web sites or FSBOs.

Why do buyers search FSBO web sites?

They are bargain hunters. So, if your property is priced at the high end of the price range for your home in your location, it most likely ain't gonna sell.

Buyers search the internet for hours, days, weeks and months looking at homes in their price range in your area. Buyers know more about what your home should sell for than you do. Believe it!  Query: How many hours or days did you spend researching comparable homes in your area when deciding on a listing price? For sure, a lot less time than buyers spend. You did not do your homework, so you over price and your listing just lanquishes along, UNSOLD!

Do your homework!

When you decided to sell, you had a plan; move to another city, downsize, closer to family or work, larger, newer home, financial problems, whatever. Your plans most likely required cash and whatever cash you felt you needed to execute your plan is how you arrived at a price. WRONG! That ain't the way to do it. Here's why:

The buyer doesn't care what your plans are or how much cash you need. They will usually buy whatever is the lower priced home in their price range, all else being equal. If you are at the high end of the price range for your home in your location, you better have a real good reason why a buyer should pay you more for your place than the place 4 blocks over that's comparable, but $10,000 less. Answer this question: Why is my home worth $10,000 more? If you don't have an answer, you'll watch as your neighbors sell theirs.

Selling a home is business. Business operates on numbers, Successful business operates on numbers based on reality. Not emotion. Not some plan requiring XXX$$$ cash.

You must set a realistic price if you even have a hope of selling your home.

End of Broker's tutorial # 1. Anyone care to disagree?

Marvin Shelley, Broker
Wesy Fork AR
(479)879-2989